Fans rip Ulta Beauty for shocking email about Kate Spade’s suicide
Ulta Beauty is attempting to makeup with fans after ugly backlash over its latest “tone-deaf” email promotion.
The cosmetics mega company sent out an email for a Kate Spade perfume on Sunday that unintentionally alluded to the designer’s suicide
Ulta’s message to customers read “Come hang with Kate Spade” alongside a sale for its beauty products.
Spade died by suicide when she hanged herself in 2018. She was 55.
The beauty behemoth apologized in a statement to The Post on Monday.
“Ulta Beauty recently sent an email featuring Kate Spade New York fragrance with an insensitive subject line and for this, we sincerely apologize,
the rep said. “Mental health is a very serious, important issue in this country, and not something we would ever take lightly. We apologize to the Spade family,
our Kate Spade New York brand partners and to our guests. Thank you for understanding as we strive to do better.”